5 Elements of a Brand Book (And Why You Need One)
So you’ve heard of this thing called a Brand Book, sometimes referred to as “Brand Guidelines” or a “Brand Style Guide.” But what is it and why would a company need [...]
Influencer Marketing: Crucial Do’s and Don’ts
From checking Facebook in the grocery line to sharing our brunch on Instagram Stories, social media plays a critical role in our daily lives. In fact, people spent an average of 2 hours and 22 [...]
